Saturday, February 26, 2011
Wealth Seminar
I went to a Wealth Seminar this week featuring Dan Gordon from PCO Bookkeepers. It was very informative. Event was sponsored by Bug Off Pest Control Center in NYC. Dan spoke about bringing your business to the next level. Dan spoke about not letting your customers going past 60 days in past due accounts. You can't grow your business with customers owing you months of service. We need to start having more customers paying for monthly, quarterly and yearly services up front. Dan talked about the power of Social Media. Terri Mason from PCO Bookkeepers also gave her expertise in that area. Dan mentioned how he used to put tons of money in the Yellow Pages. He also had a big time time customer that used to put big money in the Yellow Pages. He advised us that Yellow Pages is not the way to go. He advised us on utilizing community outreach via local churches and local little leagues. Great seminar. I'm glad I attended. Received a WEALTH of information.
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